About

Interaction Design Lead with 10+ years of experience creating in product teams and interdisciplinary studios — blending hardware, software, experience innovation, and emotional feedback.

Specializes in blending hands-on craft, vision-setting, and platform thinking to shape the future of connected products and digital ecosystems.

Currently based in Shanghai with experience across APAC, EU, and North America, with a focus on electric vehicles, consumer electronics, and smart home devices.

Interaction Design Lead with 10+ years of experience creating in product teams and interdisciplinary studios — blending hardware, software, experience innovation, and emotional feedback.

Specializes in blending hands-on craft, vision-setting, and platform thinking to shape the future of connected products and digital ecosystems.

Currently based in Shanghai with experience across APAC, EU, and North America, with a focus on electric vehicles, consumer electronics, and smart home devices.

Expertise

Digital

Phygital

Physical

Focus

01

Multimodal Interaction Systems

01

Multimodal Interaction Systems

01

Multimodal Interaction Systems

02

Connected Architecture

02

Connected Architecture

02

Connected Architecture

03

Emotional & Ambient UX

03

Emotional & Ambient UX

03

Emotional & Ambient UX

04

Innovation Strategy

04

Innovation Strategy

04

Innovation Strategy

05

Concept Development

05

Concept Development

05

Concept Development

06

System Validation

06

System Validation

06

System Validation

Approach

Align goals before building.

Prototype early, make ideas real.

Clarity drives every phase.

Prioritize learning over volume.

Balance usability & usefulness.

Share often & seek feedback.

Share often & seek feedback.

Expertise

Digital

Phygital

Physical

Approach

Align goals before building.

Prototype early, make ideas real.

Clarity drives every phase.

Prioritize learning over volume.

Usability in tandem with usefulness.

Share often & seek feedback.

Info

Experience

Zeekr

Zeekr

Zeekr

2024 → Current

2024 → Pres.

2024 → Current



Phoenix

Phoenix

Phoenix

2020 → 2023

2020 → 2023



Freelance

Freelance

Freelance (Remote)

2018 → 2019

2019 → 2020

2018 → 2019

Digitas/Sapient

Sapient

Digitas/Sapeint

2015 → 2018

2019 → 2020

2015 → 2017



Digital Kitchen

DK

2014 → 2015

2014

2014

Awards

iF Design

iF Design

iF Design

2024, 2023, 2021

2024, 23, 21

x3

iF Design Gold

iF Gold

iF Design Gold

2023

x1

AWE Gold

2023

x1

Experience

Red Dot

2022, 2021

2022, 201

x2

Gold Lion

2017, 2016

x2

Fast Co. Innovation

Fast Co.

2015

x1